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Musk’s Agent Friend Tried to Broker Twitter Settlement: Report

by Atlanta Business Journal
  • Ari Emanuel has recently pushed for a settlement between Elon Musk and Twitter, Bloomberg reported.
  • It’s unclear whether either side is open to settling the case before it goes to trial in October.
  • Spokespeople for Twitter and Musk did not respond to a request for comment ahead of publication.

Elon Musk’s friend Ari Emanuel has recently attempted to broker a potential settlement between Twitter and the billionaire Tesla CEO, according to a report from Bloomberg.

Emanuel is one of Hollywood’s most powerful agents and the CEO of William Morris Endeavor (WME). He. was also the basis for the character of Ari Gold on the HBO show “Entourage.”

Musk is set to face off against Twitter in court on October 17. The social media company is attempting to force Musk to buy the company for the original purchase price of $44 billion.

A Twitter spokesperson said the company had “nothing to share” on the issue. Spokespeople for  Musk, and Emanuel did not respond to a request for comment ahead of publication.

Bloomberg reported that Emanuel contacted Twitter director Egon Durban within the past few weeks and said the two sides should settle before the court case goes to trial. Durban is also a board member at Emanuel’s company William Morris Endeavor (WME).

Durban notified Twitter’s board regarding his conversation with Emanuel, but it’s unclear if Twitter is amenable to a settlement, Bloomberg reported. It is also unclear whether Emanuel is acting on Musk’s behalf or if the billionaire is even open to a settlement.

Erik Gordon, a professor at the University of Michigan’s Ross Business School, told Insider Emanuel is unlikely to have a major sway on the dispute.

“Musk and Twitter don’t need another emissary to shuttle diplomacy between them,” Gordon said. “They have bankers and attorneys who have decades of experience mediating legal disputes.”

The billionaire and Twitter’s CEO, Parag Agrawal, were both scheduled to sit down for a deposition this week, but the interviews were rescheduled.

Emanuel has been spotted with Musk on several occasions while yachting or lunching. Most recently, the two men were photographed in the summer vacationing on a superyacht off the coast of Greece.

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